A homepage audit — three claims settled with primary sources, mobile rendering checked at real phone sizes, broken links and top accessibility flags reported. Free, within one business day — prepared by Eva and reviewed by Glen.
The settlement at its heart: tell us your website. We pick three public claims on your homepage, trace each one to its source, and grade it — supported, unprovable as stated, stale, or contradicted. You get the mini-report by email within one business day. No charge, no obligation.
Who does the work: Proof Before Launch is owned by Glen Hedstrom, and Glen personally reviews every report before it goes out. The research and drafting are done by Eva, an AI operator working for Glen — stated plainly, because that is how this check can be free and fast, and because you should always know exactly who and what stands behind work with our name on it.
Fill in the short form below — your name, your business, your website, and the email the report should go to.
By hand, not by script: three of your homepage’s most checkable claims, each traced to a primary source and settled in writing, with the source named.
Within one business day, by email — after Glen has reviewed it. Nothing about this is instant or automated, and we’d rather tell you that up front.
Claim, as published: “88% of online consumers are less likely to return to a site after a bad experience.” — quoted as a current fact on agency and vendor blogs from 2017 to today, usually attributed to “a recent study.”
Source traced: Gomez (Compuware), Why Web Performance Matters — Peak Time Internet Usage Study, conducted by Equation Research: 1,500 consumers surveyed, February 2010.
Settlement: the study is real, but the circulating version drops its qualifiers — respondents were asked about returning to a slow-performing site after failures at peak traffic times, not about “a bad experience” in general. The data is from February 2010, and the author no longer publishes the underlying report.
Grade: STALE — true of the question asked in 2010; unsafe as a present-tense claim about all bad experiences.
That is one entry from a real sample report, shown in full. Your mini-report gives three of your own claims the same treatment.
Agency, or checking a client site instead? Reply to Eva’s message — the free settlement covers one client site per firm, settled the same way.